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Ideas in Motion. Lessons in Practice. What Comes Next.

Perspectives on intelligent operations, AI in the contact center, and what it actually takes to lead at scale.

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Blog

Coming Out of Stealth: A Love Letter to CX Leaders

CX leaders aren’t failing. They’re being failed… by legacy systems that hide what’s really happening. It’s time to lead with intelligence, not guesswork.

Scala Team

Blog

The End of the Queue: How AI Will Make 24/7 Healthcare Access Real

Healthcare queues exist because of staffing limits, not inevitability. AI enables 24/7 access by automating intake, routing, and resolution continuously.

Scala Team

Blog

The Future of AI in Call Center Operations: What Healthcare COOs Need to Embrace

Healthcare call centers will be defined by workflow intelligence, not headcount. If AI isn't on your roadmap, it's already on your competitor's.

Scala Team

Blog

Why Contact Centers Prioritize Speed Over What Really Matters

Contact centers chase speed because it's easy to measure, but faster doesn't mean better. Real CX improvement comes from visibility, not velocity.

Scala Team

Blog

From Agents to Case Managers: The Call Center Workforce of 2030

Healthcare call centers won't scale by hiring more. By 2030, AI handles the routine so humans can focus on what matters: the hard stuff.

Scala Team

Blog

The Compounding Cost of Broken Experiences

In healthcare, CX guesswork isn't just costly - it's dangerous. When journeys span systems and channels, not seeing cause and effect is the real risk.

Greg Smith

,

Head of Global Growth

Blog

Why CX Improvements Fade After the First Wins

Early CX wins fade fast. The problem isn't execution. It's treating customer experience as a project, not a living system.

Scala Team

Blog

Why Your CX Data Isn’t Telling You the Truth

Contact centers are drowning in dashboards but starving for insight. More charts won't fix that. You need intelligence that connects the dots.

Scala Team

Blog

Why Self-Service Isn’t Actually Reducing Contact Volume

Self-service fails because it's built on assumptions, not reality. Until automation learns from actual behavior, escalations won't stop.

Scala Team

Blog

The Hidden Cost of “Good Enough” Agent Performance

Your QA scores look fine. Customers are still frustrated. The gap? You're only seeing a fraction of what's actually happening.

Scala Team